National Parks UK



National Parks UK is a company set up by the UK’s 15 National Parks in order to create successful corporate partnerships that generate vital income for the Parks. We worked with the team to refresh overall identity and advise on the future brand strategy. Working with the UK Board of Trustees and local teams, we wanted to create a brand that would make a very significant, sustainable and discernible contribution to the improved quality of UK National Parks and the benefits they offer for generations to come. Free to access, and with 110 million visitors each year, the National Parks are a vital natural resource for everyone in this country. It was a fantastic branding project to work on!

Our Role

  • Brand audit and analysis
  • Brand design & development
  • Brand strategy

Launch Video

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